pico DSP CTV pilot evaluation brief

Proposed buyer: independent media agency. No customer has been selected.
Scope: one advertiser, one 30-second CTV creative and one agreed supply connection.
Begin in the isolated synthetic sandbox. Live activity needs a separate decision.

Buyer owner: ____________________
Operator owner: ____________________
Advertiser and authorized supply: ____________________
Audience, geography and app restrictions: ____________________
Flight and approved budget ceiling: ____________________
Privacy and creative-review requirements: ____________________

Agree before testing:
- Product discovery, creative sync and media-buy creation succeed.
- Out-of-scope and unauthenticated operations are refused.
- Approval-required buys stay inactive until approved.
- Explain an eligible request and three deliberate no-bid cases.
- Duplicate callbacks have one accounting effect.
- Delivery and accepted billing events reconcile, with explained discrepancies.

Measured request mix and catalog size: ____________________
Concurrency and load duration: ____________________
Client and server latency thresholds: ____________________
Error budget: ____________________
Reporting reconciliation tolerance: ____________________
Retention and reset plan: ____________________

Evidence: retain the agreed thresholds, sanitized request and response traces,
latency distributions, failed requests, accounting reconciliation and open defects.

Go or no-go decision: ____________________
Buyer approval: ____________________
Operator approval: ____________________

Commercial terms and any live media spend are agreed privately.
Do not publish customer names or results without customer approval.
Contact: contact@picodsp.com